About Megan Kerr

I'm a teacher, editor, and writing coach, and a published writer of fiction, articles, and poetry. I have a Masters in English Literature from Oxford University, a background in teaching, and substantial experience in editing and book development. As a book coach, writer, and editor, I've worked on a variety of books, including • business coaching • personal development • mainstream & genre fiction • literary fiction • academic theses & monographs. I love learning about people's wildly varied expertise and helping people create their books.

Self-publishing vs traditional publishing: time, money, and creative control

Time and MoneyTwo of the biggest lures for self-publishing are its speed (Just do it! Let’s get it out there!) and its high royalties. Traditional publishing has its own lure, apart from that stamp of quality: someone else doing all that stuff for you. Then there’s the issue of creative control – which is always, by definition, a personal and even emotional decision. Continue reading

Self-publishing or traditional publishing: what should I choose?

Self-publishing versus traditional publishing brims with debate, with hype and hysteria on both sides: the Gatekeepers of Quality versus the Fighters for Freedom! Actually, it’s just a question of choosing what’s most appropriate for your book. What’s your book’s purpose? Who’s it for? How much creative control do you want or need? How much investment can you make? What’s your timescale?

In this series of articles, we’ll look at choosing the best option for you.  Along the way, your vision for your book will come into sharp focus, so whichever path you choose will run smoother. The first, most crucial deciding factor is this: what is your book FOR? Continue reading

Write brilliant headings

Book headingsHeadings and subheadings in your book are a fantastic way to help the reader.  ”Chunking” information like this makes the book easier to scan, so busy readers find the bit they need fast.  It makes your key points easier to remember – each one is clearly signalled.  It also breaks up the page for visual learners, who remember what pages look like.  Brilliant headings do what they say on the tin, are brief and bold, are positive, paint pictures, and for true sparkle have a touch of poetry. Continue reading

How to write great coaching questions

Question markIn your coaching sessions, consulting, and workshops, questions are the heart of the process.  And the people are sitting right there, so they can answer and you can listen.  In presentations and key note speeches, they can’t answer – but we still use questions and feel the frisson as the question hangs in the air.  It feels energetic and alive.  In writing, questions change their mood completely.  What works well in a speech suddenly turns patronising, even irritating, in a book.  So what do we do?  To write great questions, let’s first look at three kinds of bad questions: rhetorical questions, yes/no questions, and masterclass questions.  Then we’ll turn that around and see how to write awesome coaching questions. Continue reading

Follow the fun

In which the principles of writing, creativity, and fun are helpfully illustrated with a range of rodents in an assortment of emotional conditions
Recently, one of my clients had two books to write, both on subjects he loves. One of them was feeling much more exciting, ideas churning, bits writing themselves in his head. “Oh well,” he said miserably, “I guess I should just write the other one first and get it out the way.” What? But that day, I was doing exactly the same. I had two projects, both with the same deadline: a business book to edit; and a novel to read for review. I was enjoying editing the business book, but I’d already spent two days in a row working solidly on just that. “Oh well,” I thought miserably, “I guess I’ll just make myself read the novel instead…”  What? In fact – WTF?
Continue reading

Kickstart your book: free 6-week coaching course

DECLARE YOUR PLAN: “Over the next 6 weeks, I’m going to clear away the blocks to writing my book”

The year’s already trickling through your hands, the book is still on the backburner, and you’re starting to think, “Okay, next month – or maybe after the summer – fresh start…!” It’s time to kickstart your book. These six articles are 6 free coaching sessions for everyone wanting to write that book. We’ll look at the 6 main obstacles and clear them out the way, one by one.

Structuring your writing – the back-to-basics masterclass

The three enemies of writing: headless horsemen, lost travellers, and fence-sitters.

The last article looked at your book’s organising principle - finding the overall shape that’ll make it easy to read, and easy to write. Shaping the actual writing is just as important. But if you know how to structure a great presentation, you know how to structure your writing, it’s just a question of applying the same principles. So here’s how to beat the three enemies: headless horsemen, lost travellers, and fence-sitters.

What’s your book’s organising principle?

A great structure makes the book easier to read and understand, but also makes it much easier to write.

 A large part of my book coaching & editing work is helping people find the right structure for their book – whether it’s a 10-page ebook or a 200-page print book. A great structure makes the book easier to read and understand, but also makes it much easier to write. So here are some pointers… Continue reading